Privacy Policy

Last updated: September 22, 2026

A Better Alternative. A Better Choice. (“we,” “us,” or “our”) operates the website betterchoiceegypt.com (the “Site”). This Privacy Policy explains what information we collect, how we use it, and the choices available to you.

Information We Collect

Information you provide directly. When you contact us through the form on our Talk To Us page, we collect the information you submit, such as your name, email address, subject, and message.

Information collected automatically. When you visit the Site, certain information is collected automatically, including your IP address, browser type, device type, pages viewed, and the date and time of your visit.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to understand how visitors use the Site and to improve our content.

Google Analytics

We use Google Analytics to collect aggregated information about how visitors interact with the Site, such as which pages are viewed and how long visitors stay. This helps us understand what content is useful and improve the Site over time. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, or by adjusting your browser’s cookie settings.

Meta Pixel

We use the Meta Pixel to understand how visitors interact with the Site after seeing our content on Facebook or Instagram, and to help us measure the effectiveness of that content. The Meta Pixel may collect information such as pages visited and actions taken on the Site. You can manage how Meta uses this information through your Meta ad preferences, or by adjusting your browser’s cookie settings.

How We Use Your Information

We use the information we collect to:

  • Respond to messages and inquiries submitted through our contact form.

  • Understand how visitors use the Site so we can improve our content.

  • Monitor and analyze trends and usage of the Site.

Sharing Your Information

We do not sell your personal information. We may share information with third-party service providers who help us operate the Site, including Google (Google Analytics) and Meta (Meta Pixel). These providers process information according to their own privacy policies.

Data Retention

We retain information only for as long as necessary for the purposes described in this Privacy Policy, or as required by applicable law.

Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including the right to request access to, correction of, or deletion of your data. You can also control cookies through your browser settings, though disabling cookies may affect how the Site functions. To exercise these rights, please contact us using the details below.

Children’s Privacy

This Site is intended for adults. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

Contact Us

If you have questions about this Privacy Policy, please contact us through our Talk To Us page.